Sunday, July 18, 2010

Ceramic Fuel Cell Newsletter(cfc asx)

19 July 2010

Company Announcement    

Harvey Norman to sell BlueGen Gas-to-Electricity Generators

Ceramic Fuel Cells Limited (AIM/ASX: CFU) – a leading developer of high efficiency and low emission electricity generation units for homes and other buildings – today announced that it has appointed one of Australia’s leading and most progressive retailers, Harvey Norman, to distribute the company’s BlueGen gas-to-electricity generators through the Harvey Norman commercial division franchisee.

Harvey Norman’s Commercial Division will be a non-exclusive distributor of BlueGen units, initially in New South Wales and the ACT.  The Harvey Norman Commercial Division sells a wide range of home products including solar hot water and solar power systems to commercial customers such as architects, home builders and tradespeople. 

Harvey Norman’s Commercial Division will sell BlueGen units to its commercial clients and other foundation customers such as utilities and Government bodies. Initially BlueGen units will not be sold through the Harvey Norman ‘retail’ stores, however the long-term plan is to leverage the extended reach of the entire Harvey Norman retail stores to the consumer market.

The appointment of Harvey Norman Commercial Division as a BlueGen distributor is in addition to the appointment last year of green retailer Neco in Melbourne.

“We are very excited to have one of Australia’s largest retailers selling BlueGen,” said Ceramic Fuel Cells Managing Director Brendan Dow. We are excited by both Harvey Norman’s huge retailing reach and their enthusiasm for our product. The appointment of Harvey Norman represents a massive opportunity for BlueGen in New South Wales and ACT.”

The Harvey Norman Commercial Division is the largest Harvey Norman commercial division franchise, servicing most of New South Wales and the ACT’s largest construction and home builder clients. Importantly, they have a dedicated division selling solar hot water, air conditioning and solar energy systems to commercial and retail markets. 

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BlueGen Installed in Energy Australia’s Smart Home
 
 A BlueGen unit has been installed in a showcase ‘Smart Home’ developed by Energy Australia in Sydney.   The Smart Home showcases the latest energy and water solutions to help communities face the challenges of the 21st century.  The Smart Home was opened by the New South Wales Energy MinisterPaul Lynch last week. 

More information about the Smart Home is availablehere. 

A blog written by the family occupying the home is athttp://www.smarthomefamily.com.au  

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CFCL in The Media 

For the latest media stories on Ceramic Fuel Cells and our BlueGen product, click on the “CFCL in the Media” link at our website – www.cfcl.com.au. 
The page includes links to recent print media stories as well as the profile on the ABC’s 7.30 Report. 



All CFCL announcements are also available at ASX's website  (If your browser does not support links, go direct towww.asx.com.au and search for announcements by CFU.)    
CFCL's AIM announcements, and current AIM price, is available at www.londonstockexchange.com (code CFU). 

More information about CFCL - including presentations, announcements and images for download - is available atwww.cfcl.com.au  

Regards,  

Andrew Neilson
Group General Manager Commercial 
CERAMIC FUEL CELLS LIMITED
Tel: +61 (0)3 9554 2300

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